A growing scam is targeting Arkansans through fake casino promotions on social media, using the names and likenesses of local casinos to trick people into providing personal and financial information. The scam has become a concern for both casino owners and local residents, with over 300 separate ad sites removed for falsely using the Saracen brand. But what exactly is this scam, and how can you protect yourself from falling victim to it?
How the Scam Works
The scam works by creating fake ads on social media platforms, including Facebook, that appear to be from local casinos such as Saracen Casino Resort. These ads promise enticing promotions and deals, but are actually designed to trick people into providing sensitive information. The scammers use the names and likenesses of local casinos to make the ads appear legitimate, and may even use real logos and branding to make them more convincing.
For example, an ad might claim that Saracen Casino Resort is offering a special promotion, and ask users to click on a link to claim their reward. However, this link may lead to a phishing site that asks for personal and financial information, which can then be used for identity theft or other malicious purposes.
Examples of Fake Ads
The fake ads can be very convincing, and may use a variety of tactics to trick people into falling for the scam. Some examples of fake ads include:
- Ads that promise free money or prizes in exchange for providing personal information
- Ads that claim to be from local casinos, but have spelling or grammar mistakes
- Ads that ask users to click on a link to claim a reward, but lead to a phishing site
The Impact on Local Casinos and Residents
The scam has had a significant impact on local casinos, including Saracen Casino Resort. According to Carlton Saffa, chief financial officer at Saracen Casino Resort, the scam has resulted in over 300 separate ad sites being removed for falsely using the Saracen brand. This has not only damaged the reputation of the casino, but has also caused concern among local residents who may have fallen victim to the scam.
“We take the security of our customers’ personal and financial information very seriously, and are working closely with law enforcement to investigate this scam,” said Saffa.
Quotes from Carlton Saffa
Saffa emphasized the importance of being vigilant when using social media, and warned against clicking on links or providing personal information in response to unsolicited ads. “If an ad seems too good to be true, it probably is,” he said. “We urge our customers to be cautious and to always verify the authenticity of any promotion or offer before responding to it.”
Protecting Yourself from Online Scams
So how can you protect yourself from falling victim to online scams like this one? Here are some practical tips and advice:
- Be cautious when using social media, and never click on links or provide personal information in response to unsolicited ads
- Verify the authenticity of any promotion or offer before responding to it
- Use strong passwords and keep your personal and financial information secure
- Monitor your accounts regularly for any suspicious activity
Reporting Suspicious Activity
If you suspect that you have fallen victim to an online scam, it’s essential to report it to the relevant authorities as soon as possible. You can report suspicious activity to the Arkansas Attorney General’s Office or the Arkansas Racing Commission, and can also contact your bank or credit card company to report any suspicious transactions.
What’s Being Done to Combat the Scam
The Arkansas Attorney General’s Office and the Arkansas Racing Commission are investigating the scam, and are working closely with law enforcement to bring those responsible to justice. In the meantime, local casinos are taking steps to protect their customers and prevent similar scams in the future.
According to Saffa, Saracen Casino Resort is working to educate its customers about the scam, and is providing them with information on how to protect themselves. “We are committed to providing a safe and secure environment for our customers, and will do everything in our power to prevent scams like this from happening in the future,” he said.
Staying Safe Online
In conclusion, it’s essential to be vigilant when using social media and to always be cautious when responding to unsolicited ads. By following the tips and advice outlined above, you can protect yourself from online scams and stay safe online. Remember to always verify the authenticity of any promotion or offer, and never click on links or provide personal information in response to unsolicited ads.
Stay informed, stay vigilant, and stay safe online. If you have any concerns or suspicions about online scams, don’t hesitate to report them to the relevant authorities. Together, we can prevent scams like this from happening and keep our online communities safe and secure.


